Janez Gril, the director of Družina publishing house, which is a co-owner of Krekova družba, admits that there is more to it then simply making a lucrative investment. In his opinion an investment in a media company is not a capital investment only, countless other things are involved (GV, 16 December 1999).
Da gre za »nekaj več«, kot je samo »dobra naložba«, pravi tudi Janez Gril, direktor založbe Družina, solastnice Krekove družbe . ker gre za medij, to ni samo kapitalska naložba, ampak je tudi vse drugo (GV, 16. 12. 1999).