Na primer, da predstavljene obleke lastnici zbujajo določeno počutje (brezskrbnost, udobnost, drznost, samozavest), ki je seveda pozitivno, in večkrat zaželeno žensko (seksi, feminilna).
For example, they suggest that certain clothes stimulate specific feelings (nonchalance, comfort, boldness, self-confidence), all of them positive, sought after and often desired in women (sexy, feminine).